Did you know there are over 8000 applications in the Shopify App Store? The questions is… what apps produce the greatest return on investment.
Today, I’m going to show 5 applications that have generated millions of dollars in sales for my clients. Let’s jump into it.
1) Klaviyo/Seguno
By far, the greatest generator of revenue for any Shopify store is going to be an email marketing application. The most important factor is to ensure that you are utilizing an application that integrates well with Shopify. This way you can truly utilize all the features included within the software.
The number one platform for email marketing on Shopify is Klaviyo. With over 100k brands using Klaviyo, I’m sure it will be good fit for your brand.
Klaviyo is tremendously powerful due to its built in features that integrate so well with Shopify. This includes the ability to quickly segment audiences, create automations based on certain actions, and be able to get real time data from all of your campaigns.
Klaviyo’s ability to sync data in real time with Shopify truly makes it a powerhouse email platform on Shopify.
2) Postscripts
The second largest generator of revenue is an SMS platform. My preferred application is Postscripts. The main reason I prefer this application is for its ease of use and pricing models that scale with your business.
Additionally, Postscripts allows you to create automations just as easily as you would create standard campaigns. And again, because postscripts is integrated with Shopify, you get all of the benefits of the data syncing. This will allow you to easily segment customers directly in postscripts, cutting the amount of time needed to create campaigns and increasing frequency, therefor increasing revenue.
3) UpPromote
The single most affordable way to increase new customer acquisition on your Shopify store is through an affiliate program. Specifically, through a brand ambassador program. I have made entire videos on the benefits of ambassador programs but in short, you can cut your customer acquisition costs by 66% utilizing an effective program.
My favorite affiliate application on Shopify is UpPromote. UpPromote allows you to quickly get your affiliate marketing program up and running. Moreover, you have a ton of added functionality such that will improve customer experience. Lastly, UpPromote provides you with great analytics to ensure you track your results effectively.
4) ReCharge
Want to grow your sales significantly? One of the best ways to grow customer lifetime value is to increase your Recurring Monthly Revenue. And the best way to accomplish that is through a subscription model. Nearly all consumable products can be turned into a subscription product quickly and easily with ReCharge. No coding experience necessary, it is all plug and play. ReCharge makes it incredibly easy to get your subscribe and save program up and running.
5) Affirm, AfterPay, Klarna
If you’re having trouble getting your customers to convert on your high value products, look no further than buy now pay later. These modern financial technology firms will allow your customers to breakdown your more costly items into lower monthly payments. These apps have proven to be a tremendous way for brands to expand their customer base and grow revenue overall.
With over 8,000 applications it can be difficult to determine what applications will be the most valuable to you and your brand. These 5 applications are the ones I recommend to my clients but truly any applications that provide you with email, SMS, affiliate marketing, subscriptions and buy now pay later will work to provide you with the greatest return.
So go and check out these applications, find ones that work for you and go and grow your Shopify.
Recommended Apps:
Looking for another option for tagging and automations. Klaviyo has a lot of great built in tools that can not only help you set up tagging, but implement actions directly within the application itself. It may not have as many features, but it is a viable alternative.
The second largest generator of revenue is an SMS platform. My preferred application is Postscripts because of its ease of use and templates.
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